Japan is in the grip of a blood type obsession, with an increasing sector of the population subscribing to the theory that blood types determine every aspect of personality, temperament and interaction with others. From how to snare a prospective lover to the best way to secure a promotion at work, for a growing number of Japanese, the answer to every problem lies in an unlikely source: blood type.
Testimony to the nation's love affair with blood type analysis are four books analysing the subject which have occupied places in Japan's top ten best seller lists for the past year. Despite a undeniable lack of scientific evidence proving a link between blood type and temperament, this has not stopped the Japanese population enthusiastically embracing the concept. From reserved perfectionists Type As and confidently curious Type Os to flamboyant free-thinking Type Bs and high maintenance Type Abs, there are products and services to suit every blood type. Matchmaking services, employment opportunities and beauty products are among a raft of aspects of modern day Japanese life that subscribe to the blood typology theory.
TYPE A – Patient, uptight, sensitive, responsible, cautious.
Famous examples: Adolf Hitler, Britney Spears, Ringo Starr
TYPE B – Individual, unconventional, optimistic, unpredictable, creative, strong
Famous examples: Paul McCartney, Jack Nicholson, Leonardo Di Caprio
TYPE O – Trendsetting, passionate, vain, self-confident, loyal.
Famous examples: The Queen, John Lennon, Liam Gallagher
TYPE AB – Sociable, popular, calm, rational, critical, indecisive
Famous examples: Marilyn Monroe, John F Kennedy, Mick Jagger
(Link)
So ... what's your type, hmmmm?
Testimony to the nation's love affair with blood type analysis are four books analysing the subject which have occupied places in Japan's top ten best seller lists for the past year. Despite a undeniable lack of scientific evidence proving a link between blood type and temperament, this has not stopped the Japanese population enthusiastically embracing the concept. From reserved perfectionists Type As and confidently curious Type Os to flamboyant free-thinking Type Bs and high maintenance Type Abs, there are products and services to suit every blood type. Matchmaking services, employment opportunities and beauty products are among a raft of aspects of modern day Japanese life that subscribe to the blood typology theory.
TYPE A – Patient, uptight, sensitive, responsible, cautious.
Famous examples: Adolf Hitler, Britney Spears, Ringo Starr
TYPE B – Individual, unconventional, optimistic, unpredictable, creative, strong
Famous examples: Paul McCartney, Jack Nicholson, Leonardo Di Caprio
TYPE O – Trendsetting, passionate, vain, self-confident, loyal.
Famous examples: The Queen, John Lennon, Liam Gallagher
TYPE AB – Sociable, popular, calm, rational, critical, indecisive
Famous examples: Marilyn Monroe, John F Kennedy, Mick Jagger
(Link)
So ... what's your type, hmmmm?
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